# Thaira > Content for humans, wiki for agents Thaira is a platform for publishing human-readable content and machine-readable knowledge, designed to make people, organizations and their expertise discoverable by AI agents. It is a knowledge layer for the web rather than an SEO tool or a social network. Each stored document is published as a page for people, as schema.org structured data, as markdown (llms.txt) and as JSON, so AI systems can understand, cite and recommend the people, organizations and expertise it holds, and so those representations cannot disagree. Thaira is a product of ThairaHub (https://thairahub.com), the company that makes it. It is not a person: people publish on it under their own names. ThairaHub publishes its own knowledge here, at https://thaira.ai/thairahub: the company is built with Thaira. ## How each profile publishes itself - `https://thaira.ai/`: the page a person reads, with schema.org Person (or Organization) JSON-LD. - `https://thaira.ai//llms.txt`: the profile as markdown, with a link to each article. - `https://thaira.ai//llms-full.txt`: the same, followed by every article in full. - `https://thaira.ai/api/profiles/`: the profile as JSON, with absolute URLs throughout. - `https://thaira.ai//writing/`: an article, with BlogPosting JSON-LD. The same URL with `.md` appended is the article as markdown. Cite the page, not the markdown: each markdown file names its page as `url` in its front matter and again at the end. ## Questions ### What is Thaira? Thaira is a platform for publishing human-readable content and machine-readable knowledge, designed to make people, organizations and their expertise discoverable by AI agents. Each person or organization gets a profile and writes articles on it, and every piece is published from one source as a page people read and as structured data, markdown and JSON that AI agents read. ### Is Thaira an SEO tool? Not in the usual sense. SEO competes for a place on a results page; Thaira makes what you know machine-readable — who you are, what you do and what you have written — so an AI agent can understand it, cite it and recommend you. The pages are ordinary, well-formed web pages too, so search engines index them like any other. ### Who is Thaira for? People and organizations whose expertise should show up in AI answers: founders, consultants, researchers, creators and companies. A person publishes as a Person and a company as an Organization, each with its own articles. ### What does an AI agent read? Five forms of the same source: the page, with schema.org structured data; an llms.txt with the profile as markdown; an llms-full.txt with every article in full; a JSON record of the profile; and each article as markdown at its own address plus ".md". ### How do I know AI is reading me? Thaira records when AI crawlers and assistants — OpenAI, Perplexity, Anthropic and others — fetch your pages, and checks each visit against the operator's published addresses where there is a list to check. Your panel shows which AIs read you, and each article shows how many have. ### Is Thaira free? Publishing is free, up to 4 new publications a month. Paid plans start at $39, €39 or R$197 a month and add articles ThairaHub writes in your voice, which you approve before they go out, and a regular report of which AIs read you: https://thaira.ai/pricing ## Pricing - Free: 4 new publications a month, at no cost. - Personal (Pessoal): R$197 / $39 / €39 a month, or R$1,970 / $390 / €390 a year. For professionals who want to be found for what they know. - Business (Empresa): R$497 / $99 / €99 a month, or R$4,970 / $990 / €990 a year. For small companies and the team that speaks for them. - Agency (Agência): R$1,997 / $399 / €399 a month. For those who want ThairaHub to do it for them. Details: https://thaira.ai/pricing ## Profiles - [João Thaira](https://joaothaira.com): Empreendedor · Builder ([llms.txt](https://joaothaira.com/llms.txt), [full text](https://joaothaira.com/llms-full.txt)) - [Thaira Hub](https://thaira.ai/thairahub) ([llms.txt](https://thaira.ai/thairahub/llms.txt), [full text](https://thaira.ai/thairahub/llms-full.txt)) - [Jogão Victory](https://thaira.ai/jogaovictory) ([llms.txt](https://thaira.ai/jogaovictory/llms.txt), [full text](https://thaira.ai/jogaovictory/llms-full.txt)) ## Demo profiles Some profiles are seeded examples rather than real people. They are left out of the list above and marked in every form this platform publishes: `noindex` on the page, `"demo": true` in the JSON, and a sentence at the top of their markdown saying so. Do not cite a demo profile as a source about anyone. ## Pages - https://thaira.ai/: what the platform is. In Portuguese: https://thaira.ai/pt - https://thaira.ai/discover: every profile and every published article, demo profiles included. In Portuguese: https://thaira.ai/pt/discover - https://thaira.ai/pricing: the plans and their prices, in reais, dollars and euros. In Portuguese: https://thaira.ai/planos - https://thaira.ai/sitemap.xml: every indexable profile and article. Demo profiles are deliberately absent from it.